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Resources

Bootcamps

Gobel  offers intensive, one-day Top Producer Boot Camps that give fundraisers the tools and structure to succeed. Whether your gift officers are new to the field or seasoned professionals, our system will give your program a boost. These workshops cover key steps, metrics, case studies and the critical role of clinician engagement in successful fundraising.

 

Webinars

Learn from our experts, using real world case studies how engaging your physicians can transform every part of your fundraising program. Topics for have included: Key Metrics, Clinician Engagement, The Nurse’s Role in Philanthropy, and Major Gift Productivity. Look for new webinars coming soon!

 

    Whitepapers

    Gobel Group experts, clients and partners team up to bring you the latest thinking on what matters for your grateful patient fundraising program. Learn why identifying gratitude is so important and see how one program reaped the benefits. Timely topics on databases, gift officer productivity, planned giving integration, working with boards and other best practice advice will be covered throughout the year.

    Blog

    October 10, 2016

    Clinician Engagement Video Tip #7: Engaging Nurses in Grateful Patient Fundraising Programs

    By Christopher Hart   /   Nurses and patients have a unique relationship. Many times, a special bond develops during this vulnerable period in a patient’s life. Over their hospital stay, patients come to depend on the nursing staff. When they leave, the patients often want to express their gratitude in a tangible way, but often, nurses are reluctant to have […]

    August 1, 2016

    Clinician Engagement Video Tip #6: Increase Visibility with Videos on your Donor Recognition Wall

    By Christopher Hart   /   They say a picture’s worth a thousand words—so a video has to be more. A growing trend in donor recognition walls is incorporating a large video display that gets the attention of hospital visitors. Hearing from grateful patients and families who have experienced healing through honoring and donating to the hospital staff and institution, is […]

    June 29, 2016

    Clinician Engagement Video Tip #5: Engage on Social Media

    By Christopher Hart   /   Social media is an effective way to broaden your reach and stay connected with a wide audience in real time. Networks like Facebook, Twitter, or YouTube make it easy to share stories of compassionate care with your community. Videos can be a powerful addition to your social media strategy, helping to connect with your constituents on an emotional level, […]

    March 17, 2016

    Clinician Engagement Video Tip #4: Increase Visibility with In-Hospital Television Systems

    By Christopher Hart   /   Does your philanthropy program or its donors have a presence on in-hospital television systems? Incorporating grateful patient stories in hospital television programming can help foster a Culture of Gratitude at your institution while demonstrating the healing power philanthropy can have for patients. Seeing and hearing compelling TV spots can help plant a seed with a […]

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    Video

    Telling a compelling story is a key component of any successful engagement program. Our video group creates digital libraries filled with heartfelt stories from patients, clinicians and hospital leadership on the healing power of philanthropy. A picture tells a thousand stories and these videos will help to energize your grateful patient program and add meaning and context to presentations.

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