Skip to main content

How to Use Videos to Enhance Your Grateful Patient and Clinician Engagement Program

We’ve all said it “Dr. Smith, giving back is a part of the patient’s healing process” yet it doesn’t convince the physician to begin referring the names of grateful patients. But something changes when that same physician hears another physician talking about the importance of philanthropy to patients and their families. Testimonials from clinical peers are one of the most powerful tools in educating clinicians on the healing power of philanthropy. In this vignette, a physician realizes, even though philanthropy was not taught in medical school, it can be vital to the patient and his/her family.