Build a culture of gratitude at your institution starting at day one! Use new employee orientation as a way to educate your staff on philanthropy and the important role it plays at your institution. All levels of staff from clinicians to volunteers and administration can learn to identify and refer grateful patients to the philanthropy office.
Here’s an example of a vignette that could be inserted into an employee orientation presentation. This video shows a patient care director discussing the impact that giving back can have and the importance of accepting gratitude to provide a way for grateful patients and families to maintain a relationship and partnership with the institution.